Nordregio is an international research institute established by the Nordic Council of Ministers

17 April 2020

‘Care to Smile’ – a sustainable high-school student company

‘Care to Smile’ is the name of the student company started by a bunch of enthusiastic high-school students wanting to get a taste of the business world while keeping the sustainability flag high. They signed up to the ‘Junior Achievement programme – Lithuania’ to get the support they needed and got awarded as the 3rd best student company in Lithuania in 2020 (out of 280 companies).

As the name suggests, ‘Care to Smile’ is producing toothpaste that takes better care of people’s health and the environment. It has a solid consistency; it is packed in a recyclable glass jar and uses only natural ingredients.

‘Care to Smile’ toothpaste is beautifully packed in a glass jar following a black design scheme. It uses only natural ingredients, which are a better offer for users’ health and for the environment. The toothpaste is in fact not a paste, but a solid cosmetic for tooth wash. 

Publication facts

‘Care to Smile’ – a sustainable high-school student company

Publication date: 17 April 2020

Authors:
Alberto Giacometti, Nordregio

Storymap:
Marija Zelenkauskė, Nordregio

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